At the end of the day, they’re just a bank. They don’t love you. They may well offer features which might be better than other banks, but are they really worth the effort?
As an example, people make this huge thing about direct debits out of pots. There are other ways of managing your money which are equally as effective. I still don’t get the folks who have say 10 direct debits that all get paid out over the entire month. I have mine all set up to go out on the first working day of the month then that’s it, sorted. Been like that for years.